MAZDA 3 MPS AND MAZDA 3 i-STOP (AXELA)
Mazda Motor Corporation will premiere two new models of the all-new Mazda3 range (known as Mazda Axela in Japan) to the Motor Show of Geneva in 2009 to be held from March 3 to 15, 2009. The world premiere of the Mazda3 with i-stop system start and stop the engine Mazda Advanced promoting better fuel economy, will be shared with the all-new Mazda3 MPS, the flagship model of high-performance Mazda3. The Mazda3 MPS (Mazdaspeed Axela, Mazdaspeed3) now better fuel economy and lower emissions, which meets the Euro 5 standards.
The Mazda3 MPS
The Mazda3 MPS sport compact pushes Mazda design further and its exciting driving performance perfectly embodies the spirit of Mazda Zoom-Zoom. Equipped with the MZR 2.3-liter DISI Turbo, Mazda3 MPS increases the popularity and recognition of the previous model. It is changing the driving experience to a higher level of quality and pleasure with its emotional design and exhilarating performance.
The Program Director for the new Mazda3, Yoshiyuki Maeda, says, "These two models add value to the brand new Mazda3 range which is already very attractive. The new Mazda3 series is a significant step forward both in terms of driving performance as environmental technology to pave the way for a new generation of Conduct. "
The Mazda3 i-stop
The Mazda3 is one of Mazda's core products: more than two million units of the first generation were produced. The design of the new model has a bolder and more dynamic presence and is agile and confidence-inspiring, increasing the sense of harmony between car and driver. The Mazda3 also offers a high level of environmental performance and safety, advocated by the long-term vision of Mazda, the "Zoom-Zoom in charge", which aims to ensure safe and environmentally friendly vehicles while being fun to drive.
The Mazda3 with i-stop embodies the Zoom-Zoom and adds a new responsible eco-friendly option to the range. It is characterized by the i-stop system in combination with the MZR 2.0-liter DISI (Direct Injection Spark Ignition). Together, these two technologies to help the new Mazda model to achieve a reduction of about 12% of fuel consumption (urban) from the European model of the current Mazda3. By offering both a great driving performance than fuel economy superior, the Mazda3 with i-stop is a different green car that will exceed customer expectations.
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